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Store opens in shopping centre after £2m loan

Pete Cooper/BBC Outside of the new H&M. The building is made of light brown bricks, and has one large window and a set of white automatic doors. A H&M sign, which is red, sits above the entrance.Pete Cooper/BBC
H&M opened in Grosvenor Centre in Northampton after a council gave it money to relocate

A clothing shop has opened in a new location after a council approved a £2m loan for the move.

H&M reopened at its new location in Grosvenor Centre, in Northampton, on Thursday.

The loan was one of two from West Northamptonshire Council to the shopping centre.

Jason Gregg, director of the Grosvenor Centre, said: "Their exciting new store will further broaden the centre's offer and give shoppers in Northampton even more access to fantastic fashion and great value clothing."

The new store, which was originally open on Abington Street, is part of the council's efforts to enhance Northampton town centre.

The authority is also expected to lend the centre's owners, Evolve, £1m to create flexible workspaces to support remote working.

Pete Cooper/BBC Outside view of the H&M from across the road. The building is boarded up with white signs that have H&M in red written on them.Pete Cooper/BBC
The store is expected to have self-service checkouts, click and collect lockers, and two floors

The new store is said to offer a "fresh and elevated shopping" experience.

"We are delighted to be opening our new store in Northampton, a key location that reflects our ongoing investment in the UK market," said Klas Degeryd, head of expansion for the clothing brand in UK and Ireland.

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